Bassel Salloum is the Founder/President and CEO of Innovative Medical Management and Conexem Software. He brings over 25 years of complex claims management to the IMM team. At the age of 19, Bassel developed a passion for protecting medical providers from the complicated management of claims and the abuses by the insurance companies to deny and or delay payments to the medical providers. Bassel has dedicated his life to developing systems and strategies to educate medical providers with the practical application of certain processes that would ensure they received maximum reimbursement for their claims. Bassel developed expertise in billing, collections, legal representation and complete Revenue Cycle Management for medical providers of all specialties including hospitals and out patient surgery centers. Bassel’s expertise in the industry led him to develop a medical practice management software (Conexem Software) that is now used by more than 200 medical providers in California.
Lorena is a Workers’ Compensation Professional with over 34 years of leadership experience in operational and financial management of occupational clinics and outpatient medical groups. She is a highly motivated leader with the ability to establish organizational structure, increase staff performance, and initiate new business strategies.
Her expertise in increasing profitability through operational efficiencies and revenue generating programs is highly sought after.
She specializes in coding, auditing, revenue cycle management and compliance. She is highly skilled at negotiating Workers’ Compensation MPN contracts, Employer Services, PPO and IPA contractual agreements.
She has been a certified professional coder since 1993 and carries the CPC designation. She is a member of the American Association of Professional Coders.
She works diligently with her clients to insure that all services they have provided are properly documented resulting in optimum reimbursement.
Liza has been providing a broad range of healthcare expertise for over 25 years to clients in private practice, urgent care, occupational medicine, hospitals and ambulatory surgery centers. She has led organizations and teams in the design and implementation of practice start-ups as well as the development of new and efficient service lines in various healthcare organizations. She has overseen the introduction and implementation of process improvement initiatives and system design activities in numerous healthcare organizations, from large to small.
Liza has extensive experience in healthcare operations and change management. She has a proven track record with adoption and application of different management models aimed at generating innovative and meaningful advances in workflow and process productivity tailored to the specific organization.
Liza has a degree in Healthcare Administration and will provide the experience, insight and creativity to keep your organization moving forward.